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Send this Message to New Facebook Friends
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Send this Message to New Facebook Friends

New people are a great source of business

Geoff Talbot's avatar
Geoff Talbot
Mar 08, 2023
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New Facebook friends…

They are a fantastic source of business.

Most REALTORS treat them wrong.

They alienate them by being salesy OR they ignore them completely and miss out on a fantastic opportunity…

Here’s the truth:

If you made 100 new local Facebook friends of the right age and demographic…

  • 6-7 of the them will buy or sell real estate in the next 4-6 months

  • 42 of them will buy or sell in the next 3 years

  • 50 of them will do nothing


How much are 7 transactions worth to you? A good amount I am sure.

If you alienate (force yourself upon them) or ignore them then you are missing out on a tremendous short term and long term opportunity.

The secret to succeeding with new Facebook friends is to follow three distinct principles:

A. Consistently greet your new Facebook friends in messenger
B. Be super relational and do not sell
C. Treat everyone like a potential referral partner

For our paid readers we’ve outlined the messenger script that we teach to our Sphere Builder Clients below…

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